NFL RIP?

I don't know if anyone else has noticed this (are there any conspiracy theorists in blogland, I wonder?), but what is up with pro football?
So far, I've counted one football TV show coming up (Friday Night Lights, the series) and at least two feel-good football movies (Gridiron Gang and Invincible aka "Marky Mark is the unlikely hero of a 70's football team instead of the unlikely lead singer of a 70's metal band").
Add to this that Qwest has been pushing their "Football Bundle" package since May (did anyone know Qwest was even involved in the TV biz?) and FOX has practically made a new reality series out of their NFL pre-season ad campaign.  

People, the World Series hasn't even happened yet.  Yet football has been on a media blitzkrieg since early summer.  I know there are people out there who truly believe that Major League Baseball is pulling all the strings behind the scenes in Sports-land (and perhaps in other areas...), but I submit that one of two things is going on here:

A) The NFL, FOX and MLB have joined forces to create a new, ultra-American hybrid Supersport called "SmashJam", which combines all the time-outs of football with the long, slow pace of baseball and is used as a jumping-off point for players' singing/acting/endorsement careers at triple the salary.

OR

B) The NFL has hired its own players to physically assault members of both other parties into submission (they have the man-power and the built-in anti-social behavior, let's face it) and are using Qwest as a patsy for the whole thing.

I know the second argument is a little weak, I'm still working out the logic.  
I'm really hoping Seattle gets a SmashJam team, though.  This is our year!!